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Work / Anything

Anything - 150k+ views

Fifth Render made the launch film for Anything's background agents. It passed 150k+ views on X.

Background agents launch
150k+
views on the launch post
Client
Anything
Scope
Launch video for background agents, the builders that keep working after you close the tab.
Funding
$11M Series A, $100M valuation, led by Footwork.
Result
150k+ views on X.

The film had one job: make an invisible feature feel powerful. No UI to show off and no screen to demo. Just the idea that your app keeps getting built while you live your life.

So the spot is built around that feeling: the product working in the background while the world moves in the foreground.

Project page on Contra ↗
Frames
Still 1 from the Anything background agents launch filmStill 2 from the Anything background agents launch filmStill 3 from the Anything background agents launch filmStill 4 from the Anything background agents launch filmStill 5 from the Anything background agents launch film
Want a launch like this?

$12k flat. 100,000 views on X guaranteed.

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